Innovation and Standardization: Can You Really Have it All?

Trying to balance the time invested in creative innovation with time spent defining standards, however, will always be a real-world challenge for many innovators.

I’m always interested in learning how companies become successful. Having worked for small companies for the majority of my career, I’m keenly aware of the struggle to establish commercial success when growing from a small to medium firm, one job at a time. Over the years, I’ve discovered the primary driver for success lies in a company’s ability to find the right people and put them in the right role.

I’ve watched DPR grow over the years and have had the pleasure of interacting with many of their talented people, including Nathan Wood, who is a member of the Innovation Team. I’ve seen him push the bounds of construction by living DPR’s core philosophy of “ever forward.” As a technology provider, we’ve seen firsthand the level of commitment DPR exhibits towards supporting their people and process, as well as investing in the right tools to be better.

Watch: Nathan Wood, Innovation at DPR Construction, discusses balancing innovation and standardization:

On many occasions, we’ve been on the receiving side of the Innovation Team’s software “wish list,” asking us to do more and help bring about real change within the industry. Many times, Nathan has emailed me directly to lobby for something he’s passionate about—something the team has uncovered as really important to their project team’s success.

Technology Team Building

This type of relationship-building between vendor and innovator has allowed companies on all sides of the industry to transcend beyond the status quo of “business as usual.” Frankly, it’s a part of the job I absolutely love and wouldn’t change for anything. I’ve witnessed engagements evolve into partnerships based on mutually beneficial goals rather than contractual obligations. It’s collaboration at its finest and is one of the key elements fueling innovation within the construction industry today. Trying to balance time invested in creative innovation with time spent defining standards, however, will always be a real-world challenge for many innovators. Further, adding complexity to the equation is the reality that finding ways to replicate success one project to the next is an elusive proposition in the construction world.